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The Chain Game: Crafting a National Accounts Strategy
National accounts leaders from Firestone Walker, JuneShine and Scout Distribution share tips on expanding chain sales.
How do you build a chain strategy? Maintain those relationships now that business travel and meetings are (somewhat) back to normal? What about keeping those national accounts happy from afar? How do pitches change for fourth category offerings? Our panel will share strategies and best practices, featuring:
* John Byrne, director of national accounts for Firestone Walker
* Elizabeth Isenbart, director of national accounts for JuneShine
* Olympia Anton, director of national accounts for Scout Distribution
How do you build a chain strategy? Maintain those relationships now that business travel and meetings are (somewhat) back to normal? What about keeping those national accounts happy from afar? How do pitches change for fourth category offerings? Our panel will share strategies and best practices, featuring:
* John Byrne, director of national accounts for Firestone Walker
* Elizabeth Isenbart, director of national accounts for JuneShine
* Olympia Anton, director of national accounts for Scout Distribution
Transcript
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