Beer Industry News, Insights, Jobs, & Events
Brown-Forman Rejects Renewed Sazerac Bid
Months after Brown-Forman’s board rejected Sazerac’s $15 billion buyout proposal, Sazerac has taken a renewed bid directly to shareholders.
Press Clips: Stateside Distro Changes, Shaidzon’s New Ownership and a WNBA Star Gets into Craft
Check out news items initially reported in the Brewbound Insider Newsletter, including headlines from Stateside Brands, BERO and more.
Battle of the Teas Continues as Boston Beer Adjusts Media Spend and Tempers FY26 Expectations
Boston Beer Company has found another growth driver with its spirits-based hard tea brand Sun Cruiser, which continues to deepen its distribution footprint. But the hot ticket item continues to be unable to stop flooding volume from its sibling brands, as the company recorded yet another quarter of shipments and depletions losses.
Bev-Alc Off-Premise Sales -2.8% Thru Q2; Domestic Premiums & FMBs Driving Beer Losses
At the halfway point of 2026, beer is leading declines across bev-alc, according to market research firm NIQ.
Boston Beer: Q2 Depletions -6%, Shipments -4.5% as Sun Cruiser, Angry Orchard Remain Only Brands in Growth
Boston Beer Company’s fiscal year 2026 (FY26) losses continued in Q2 as the company continued to tackle declines from its top brands, including Twisted Tea, according to quarterly financials the company released today.
Lollapalooza Embraces Hemp THC Drinks, Brings Señorita On Board As Official Partner
Lollapalooza has added a new starring act: THC drinks.
BA Mid-Year Update: More Than Half of Craft Brewers Report Growth Despite Estimated 4% Volume Decline
Despite estimated production volume declines of 4%, craft brewers are feeling confident halfway through 2026, according to the Brewers Association’s (BA) mid-year report.
The Magic of Airport Beers with Experience Threee’s Liz Einhorn
The pre-flight beer ranks high on many people’s lists of simple pleasures, but what does it take for that beer to end up in a pint glass? Experience Threee founder Liz Einhorn joins this week’s episode of the Brewbound Podcast to discuss the complexities of beer service in airport concessions. She shares the pros and cons of brewery-branded, airport taprooms and what it takes to secure (and keep) a draft line in a busy airport bar.
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Host States, Weekdays, Imports & Beyond Beer Won the World Cup, per BeerBoard On-Premise Report
There were plenty of trophy-worthy achievements across bev-alc during the FIFA World Cup, according to final data from on-premise insights firm BeerBoard.
Hemp Bill Signals Push for Alcohol-Style Distribution and THC Taxes
U.S. Congressman Andy Barr (R-KY) introduced a long-awaited hemp legalization bill today, seeking to create a comprehensive regulatory framework for hemp-derived consumer products ahead of the looming November ban.
Press Clips: Minnesota’s Bauhaus Brew Labs to Reopen; Shipyard Pumpkinhead NA Rolls Soon
There’s been a plot twist in the closure of Bauhaus Brew Labs (Minneapolis, Minnesota) – it’s off. ABV Technology has acquired the brewery, a longtime partner of the business, and will reopen it later this summer.
As NA Drinks Go Mainstream, On-Premise Strategy Moves Beyond Moderation
Adult Non-Alc (ANA) has entered the chat at Tales of The Cocktail, the bar industry’s biggest event, taking place in New Orleans this week.
Brewbound Voices: The A-B Consent Decree Expired Earlier This Week. What Now?
Ten years ago, the Justice Department (DOJ) allowed the world’s largest brewer (Anheuser-Busch InBev) to buy the world’s second largest brewer (SABMiller), but only after imposing rules designed to protect competition and keep the market open. Those rules expire this month. This is what they did, and why their expiration matters.
Goose Island Unveils Sweet 2026 Bourbon County Brand Stout Collection
In the midst of a summer of hard sports drinks and the revitalization of light beer, Goose Island is hoping to steer the conversation toward dark, moody imperial stouts for at least a little bit. The Anheuser-Busch InBev-owned craft brewery has revealed its dessert-laden 2026 Bourbon County Brand Stout (BCBS) lineup. The barrel-aged stout family is traditionally released on Black Friday (November 27 this year).