Rhinegeist Brewery

Rhinegeist Brewing’s Cincy Light line has crossed categories with the debut of Cincy Splash, a vodka-based, ready-to-drink (RTD) canned cocktail. The vodka sodas are available in three flavors: Pineapple, Black Cherry and Peach. The 4.5% ABV, 100-calories drinks are packaged in 355 ml slim cans and sold in single-flavor 4-packs and variety 8-packs, according to a press release.

Check out news items initially reported in the Brewbound Insider Newsletter, including headlines from Asahi, Monster, Iron Hill and more.

A year after extending its partnership with England’s Arsenal Football Club, the dedicated non-alcoholic (NA) beer maker has inked a multi-year agreement to become a “Proud Non-Alcoholic Beer Partner” of MetLife Stadium and the NFL’s New York Giants and New York Jets.

Rhinegeist’s Cheetah lager is being reincarnated later this summer. This August, Rhinegeist will relaunch Cheetah as Super Lager, in collaboration with grocery chain Kroger, a fellow Cincinnati-based business.

Lawson’s CEO Adeline Druart and Rhinegeist CEO Adam Bankovich discuss entering Year 3 of their respective tenures at the top of those companies in separate featured interviews on the latest edition of the Brewbound Podcast.

Amid murky times for THC beverages in its home state of Ohio, the state’s largest craft brewery, Rhinegeist, is wading into the intoxicating hemp beverage category with Fuzzy Bones.

Ready-to-drink cocktails (RTDs) remain one of the hottest segments in bev-alc, seemingly avoiding the quick rise and fall of the former new kid in town, hard seltzer (for now). Even the previously formidable flavored malt beverage (FMB) segment is starting to see the impact of consumers moving away to the more premium, typically spirits-based offerings.

Ohio distribution shakeups, breweries gets margin squeezed and Stone’s 29th anniversary.

Merchandise remains an important piece of Rhinegeist Brewery’s business, and the Cincinnati brewery is leveling up under the guidance of merchandise director Jenny Morrissey. Rhinegeist VP of marketing Tracey Ireland and Morrissey share the evolution of the company’s merch strategy from “marketing tool,” to an individual business unit.

Rhinegeist is ghosting alcohol. The Cincinnati craft brewery will add its first non-alcoholic (NA) beer to its portfolio later this summer. Ghost is an “affiliated brand” that plays on the “geist” name, meaning ghost or spirit, Rhinegeist CEO Adam Bankovich told Brewbound. The NA beer is one of two big portfolio additions for Rhinegeist this year, with Cincy Light’s first line extension, Cincy Light Lime (4.2% ABV), rolling out now on draft.

Riding +7% depletions growth in 2024, Rhinegeist Brewery is looking at high ABV line extensions of its two biggest brand families to bolster that growth in 2025.

Rhinegeist Brewery has added former New Belgium Brewing CEO Steve Fechheimer as an advisor to its board of directors.

Off-premise dollar sales of craft beer declined -3.3%, to more than $4.6 billion, in 2024, according to multi-outlet grocery, mass retail and convenience store data shared by market research firm Circana.

Amid a sea change of top positions within craft this year, leadership at Rhinegeist Brewery explored the transition at the top of the Cincinnati, Ohio-headquartered craft brewery at the 2023 Brewbound Live business conference in Marina del Rey, California.