Luna Bay

After working hard to earn its name in a tough category, Chicago-based Luna Bay is now working harder to shed it.

Five years ago, hard kombucha was expected to become the next big “fourth category” product, building off the initial momentum of hard seltzer, but promising bolder flavors and potential gut health benefits.

Luna Bay, a female-founded company dedicated to crafting better-for-you beverages, is proud to announce its first product innovation outside the hard kombucha category: Clubhouse Sparkling Hard Tea.

Female-founded and -operated hard kombucha brand Luna Bay Booch is celebrating women in a whole new way: with the launch of their Watermelon Sea Salt flavor in a limited edition box designed by female artist Carly Jo.

Pilot Project, a Chicago-based brewery incubator, has closed a $8 million seed round, led by the Chicago investment group InvestBev.

Luna Bay Booch – the country’s only female-owned-and-operated hard kombucha brand – will be available at a few of the country’s busiest airports, including Los Angeles International, Denver International and Austin-Bergstrom International this summer.

Just in time for summer, female-founded Luna Bay Booch announces the launch of Watermelon Sea Salt – a juicy, new edition to their beloved line of seasonally-inspired hard kombuchas.

Female-founded Luna Bay Booch announced the launch of a new limited-edition Raspberry Rose flavor to celebrate Women’s History Month.

Female-founded Luna Bay Booch announced the launch of a new limited-edition Raspberry Rose flavor to celebrate Women’s History Month.

Luna Bay Booch, a female-founded hard kombucha, has expanded their availability and offerings across retailers nationwide, including Target, Marianos, Trader Joe’s, Jewel-Osco and more.

Luna Bay Booch, a female-founded, health-minded libation brewed with Yerba Mate tea and fresh, real ingredients, has just announced a limited release in celebration of the 2021 holiday season, Prickly Pear Punch.

Luna Bay Booch is the first hard kombucha brand to launch into Chicago’s major grocery chain Mariano’s and the first female-brewed brand of its kind in Target stores.

Luna Bay Booch is leaning into the better-for-you beverage trend by revealing their latest innovation: Luna Bay Light. Luna Bay Light is a low-calorie, low-carb, lower-ABV canned hard kombucha.

Luna Bay Hard Kombucha is expanding its California roots and bringing its mellow coastal flavors and big city buzz to Los Angeles in partnership with Classic Beverage of Southern California. Luna Bay currently distributes in San Diego and Orange County making the expansion up the coast a natural next step.