Territory Manager/Nevada-Tahoe Basin
Farmers Brewing Co.
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Professionally sell Farmers Brewing Co. products by interacting with established customers and developing new market growth. The position is responsible for ensuring sales goals are met by strategically increasing sales volume through sustainable growth. This position requires a considerable amount of time in the field visiting accounts, educating and building existing and procuring new relationships in order to forge strong and trustworthy partnerships. Work side by side with our distributor partners.
- Develop and have a firm understanding of, and be able to explain in detail, the company’s history, community involvement, beer portfolio and short- and long-term vision
- Understand company pricing and product programming information on a monthly basis by maintaining accurate and up to date records
- Properly merchandise accounts with permanent and paper POS
- Maintain a regular schedule of weekly appointments with accounts in assigned area
- Communicate information to retail accounts about upcoming beer launches, seasonal releases, Point-of-Sale, etc.
- Handle customer inquiries regarding credit, delivery, product information and such as they arise
- Manage time and priorities in an effective, responsible and efficient manner
- Be familiar with draft systems and have the ability to troubleshoot when necessary
- Be fluent and current in California liquor license codes and regulations
- Utilize all sales-related software (i.e. VIP/iDig, Karma, and EKOS) on a regular basis
- Observe all state and federal laws for the sale, merchandising, and promotion of brewery products
- Achieve sales goals for revenue and volume growth
- Develop new accounts and new placements
- Greet customers, respond to questions, improve engagement with merchandise, offer assistance, suggest items, lend opinions and providing product information all while doing so with outstanding customer service