East Coast Sales Field Director

This is Not Just Another Sales Role — It’s a Rare Opportunity to Own Growth and Make Your Mark

Position: East Coast Sales Field Director

Location: Remote (Must be East Coast-Based | Travel Required)

Compensation: Base + Uncapped Bonus (Percentage of Sales Growth)

Type: Full-Time

Are you an entrepreneurial sales leader who doesn’t just chase targets — but sets the pace?

Do you thrive when the stakes are high, the impact is real, and the upside is yours to own?

This is your shot.

We're offering a unique ground-floor opportunity to lead the East Coast expansion of a newly reimagined hard cider brand that’s boldly rewriting the rules of the craft beverage game.

We’ve recently undergone a full-scale rebrand — new identity, uncompromising process & flavor profile, sharper mission — now we’re ready to scale fast and loud. But we need a field-tested sales warrior to take the reins and own the East Coast. Apply Today: If you wait, someone else will claim it.

This Is Your Territory to Build — and Your Success to Share In

As our Sales Field Director, you won’t be managing from behind a screen — you’ll be in the field, building distribution, influencing retail, and growing a movement from the ground up. You’ll work shoulder-to-shoulder with decision-makers and tastemakers — turning heads and moving product.

This is a hands-on leadership role with real skin in the game: Your bonus is directly tied to the growth you generate.

What You’ll Be Driving:

• Architect and execute a regional field sales strategy that fuels aggressive growth across the East Coast
• Cultivate powerful relationships with distributors, retailers, and hospitality leaders
• Own product placement, brand visibility, and on/off-premise velocity
• Lead activations, trainings, and promotions that turn accounts into advocates
• Bring the voice of the market back to HQ — influencing everything from marketing to production
• Leverage data and KPIs to keep growth measurable, accountable, and scalable

We’re Looking for a Builder with Fire in Their Belly:

• 5+ years in beverage alcohol sales (cider, beer, RTDs, or craft spirits a major plus)
• A strong network and understanding of East Coast markets
• Proven track record of driving revenue and building territory from the ground up
• Entrepreneurial spirit — you act like an owner, because you are one in mindset
• Comfortable in the field, on the road, and leading by example
• Not afraid to hustle — this role requires travel up to and beyond 50%

What’s In It for You:

• Base salary + aggressive, performance-based bonus structure
• Bonus is tied directly to your sales impact — you grow, you win
• Potential for equity or long-term incentive plans — we reward builders
• A chance to lead a brand in its breakout moment — and be written into its story

?? The window is open. This role will be filled. The only question is — will it be you?

If you're ready to stop punching the clock and start building something that carries your signature — apply now and stake your claim before someone else does.