Marketing & Events Manager
Cerebral Brewing
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Cerebral Brewing is an award-winning craft brewery with locations in the West Highland and Bluebird districts of Denver and the Arts District of Aurora, Colorado. Our goal is to combine scientific methodology with an artistic viewpoint to create extremely drinkable beers spanning a broad spectrum of styles – including Foeder-Fermented Lagers, New England-inspired IPAs and Barrel Aged Stouts.
Cerebral Brewing is looking to add a talented and experienced Marketing & Events Manager to our team to further the growth of our nationally recognized and award-winning brand.
Reports to:
General Manager
Job Type:
Full-Time (40 hours per week)
Job Overview:
Cerebral Brewing is seeking a talented and motivated Marketing & Events Manager to further the growth of our nationally recognized, award-winning brand. This role is responsible for developing and executing events across all Cerebral Brewing taprooms, managing membership programs, and implementing marketing strategies that support and amplify taproom activations. You will craft, manage, and execute marketing campaigns across multiple channels while collaborating with internal teams (taprooms, sales, operations) and external partners (graphic design, vendors) to engage the community, reach new customers, generate incremental taproom revenue, and help drive the overall marketing vision of the brewery from ideation through execution and debrief.
Responsibilities:
Marketing:
- Develop and guide an omni-channel marketing strategy that aligns with Cerebral Brewing’s brand and business goals, using customer insights, digital trends, and best practices to increase awareness and drive engagement.
- Oversee content strategy and creation across all marketing channels including social media (Instagram, Facebook), email newsletters, website updates, print collateral, and sell sheets, demonstrating strong attention to detail and time management.
- Collaborate with the brand and content team to develop a compelling content calendar and ensure brand voice consistency across all channels.
- Monitor key performance metrics across platforms and adjust marketing tactics accordingly, applying project management tools to keep deliverables on schedule.
Taproom Events:
- Serve as the project manager for all taproom events, partnering with the General Manager and Hospitality Managers to concept, plan, and oversee event execution timelines and logistics.
- Create and pitch revenue-driving, on-brand events tailored to each taproom’s needs, as well as community-facing events that align with the brewery’s wholesale sales and brand goals.
- Maintain detailed project plans and internal communications for each event, including timelines, staffing, supplies, budget, and day-of logistics handoff to Hospitality Managers.
- Coordinate food truck bookings that align with event themes, guest expectations, and taproom schedules to ensure a cohesive guest experience.
- Develop and refine a standardized post-event evaluation process, using insights to inform and improve future planning and performance tracking.
Community Events & Partner Engagement:
- Manage incoming events and collaboration inquiries, serving as the primary point of contact for external partners, customers, and vendors, with strong communication and customer service skills.
- Cultivate and maintain relationships with community groups, small businesses, and event partners to increase brand visibility and create new revenue opportunities.
- Oversee all donation and nonprofit partnership requests, working to establish mutually beneficial partnerships that reflect the brewery’s values and community presence.
Memberships:
- Manage all aspects of Cerebral Brewing’s membership program, including member communications, exclusive events, beer releases, and tracking ROI to optimize future offerings.
- Ensure a high level of service and communication for members, reinforcing loyalty and community among our most engaged supporters.
Private Events:
- Serve as the point person for private event rentals across all taproom locations, handling inquiries, booking, communication, and event-day coordination with internal teams.
- Ensure smooth execution of private events by managing expectations, coordinating logistics, and delivering clear information to staff and guests.
Requirements:
- 3 years of relevant experience as a Marketing or Associate Marketing Manager
- 1-3 years of event and community engagement management experience
- Highly organized and detail-oriented with the ability to work without supervision and juggle many priorities in a fast-paced environment.
- Excellent customer service and communication skills
- Experience with commercially available project management tools and methodologies, event planning best practices, and trends
- Self-motivated with good time management skills
- Ability to work nights and weekends
- Bachelor’s degree in Marketing, Business or related field, or equivalent experience is a plus
- Must be at least 21 years of age to apply
Compensation & Benefits:
- Salary range: $55,000-$75,000 (commiserate with experience)
- 401k with up to 4% match
- Paid time off
- Healthcare, vision and dental coverage
- Paid holidays
- Monthly health/wellness allowance
- Charitable donation matching
- Possibility for paid continuing education
The above-listed job requirements are not intended to be all-inclusive. Rather, they represent the typical elements and criteria considered necessary to perform the job successfully. General Manager may assign other job-related duties as necessary.
Cerebral Brewing is an equal employment opportunity employer and implements policies and practices that do not discriminate against applicants and employees. We encourage BIPOC candidates to apply as well as those who feel that they may not have met all of our requirements. A good fit is not always in the details of the resume - please apply even if you don’t feel 100% qualified.
To apply please submit your cover letter and resume on our website.