Nombase Podcast: NIQ - How Ingredient Trends and Inflation are Fueling CPG Growth

Nov. 22, 2024 at 12:07 AM

Sherry Frey, VP of Total Wellness at NielsenIQ, joins Community Call to discuss how ingredient trends and inflation are fueling growth in the CPG industry. She explains how rising costs are reshaping consumer priorities and explores how trending categories like seed oils, protein, and functional ingredients are driving sales as consumers become more selective with their spending.