Nombase Podcast: Be Everywhere - Ghia's Smart Strategy for Out-of-Home Marketing

Feb. 15, 2024 at 9:08 PM

Ghia is taking the non-alcoholic market by storm and generating exposure with a careful strategy that includes out of home marketing. Adgile media, Ghia's OOH partner, and the Ghia team explain how they decide where to put resources, how they track results, and the specific tactics that drive brand awareness.