| Brewbound Live 2025 - AGENDA |
| WEDNESDAY, DECEMBER 10, 2025 | |
| 7:00 AM - 9:30 AM |
Breakfast & Registration --
Breakfast, coffee and beverages are served from 7:30 AM to 9:30 AM PT and are included with registration. Registration and badge pick up opens for the day at 7:00 AM PT. |
| 9:00 AM - 3:00 PM |
1:1 Meetings --
Brewbound Live attendees have the opportunity to meet 1:1 with key retail buyers and distributors. Prior registration is required and meeting times are sent individually. Please check in at the 1:1 Help Desk before heading to your meeting room. Meetings will be 10 minutes each and the complete schedule is posted at the Help Desk.
with Justin Ray, Senior Category Merchant, Beer & Spirits, Whole Foods Market; Samantha Fletcher, Senior Category Merchant, Adult Beverage, Whole Foods Market; Michelle Abdollah, Category Manager, Alcoholic Beverages, Extra Mile; Michael Blumfield, Region Vice President, Sunset Distributing Company; Peter Heimark, President, Heimark Distributing LLC; Sinead Carey, Director of Beer, Breakthru Beverage; Kevin Day, Director of Trade Development - Beer, Breakthru Beverage |
| 10:00 AM - 10:05 AM | Welcome Remarks -- |
| 10:05 AM - 11:40 AM | Presentations -- |
| 10:30 AM - 11:30 AM |
Sponsored Workshop: Brewing Up Opportunity: Leveraging Seasonal Events and Technology to Drive Year-Round Revenue --
Location: Promenade - Lobby Level Holidays, sporting events, and local celebrations aren’t just fun for your guests — they’re revenue opportunities for your brewery. In this session, we’ll explore how to plan your marketing, menu, and operations around seasonal moments to keep your events calendar full all year long. Plus, see how technology platforms like Tripleseat can streamline your event management — from capturing leads to managing contracts and executing flawless experiences. with Margaret Kelly, Account Executive-Inside Sales, Tripleseat Software |
| 11:40 AM - 12:00 PM | Awards & Rising Stars Video Announcement -- |
| 12:00 PM - 1:30 PM | Lunch Powered by Rationale, Sampling & Livestream -- |
| 1:30 PM - 2:30 PM | Pitch Slam -- |
| 2:30 PM - 3:00 PM | Sampling, Networking & Livestream -- |
| 3:00 PM - 4:10 PM | Presentations -- |
| 6:00 PM - 8:00 PM |
Official Party, Presented by Firestone Walker --
Enjoy beer, wine, non-alcoholic beverages and light appetizers. All registered attendees of Brewbound Live Winter 2024 are invited to attend. An event badge and valid ID is required for admittance. |
| Please note that event agendas are subject to change. |